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In order for the apps on your smartphone to be voice controlled, they need to be specifically programmed that way. Some of the more common voice-enabled apps you are likely to find on your smartphone are: Calendar – ask your smartphone the time of your next / first appointment, on a particular day, and it ...
Given the recent proliferation of ads about Google Home, it’s now common knowledge that you can easily talk to electronic devices and instruct them to do things such as search the web, play your favourite tune, give you the weather forecast, call a friend, or tell you the time of your first appointment on a ...
With the imminent soft-launch of Activeperform, the Contact Point designed and built software platform for the health and fitness industry, user testing is top of mind. Of course, it’s far too late to begin user testing on the launch of your software; user testing must start at the very first mock-up of your potential product. ...
Okay, you’re going to think I’m bias – I own a web & mobile app development company based in Melbourne, Australia, so of course I want to discourage organisations from offshoring the development of their apps. However, fact of the matter is that I’ve heard countless war stories of offshored developments that have gone wrong ...
Okay … this may seem a little dry, but hang in there; we will get to the nitty gritty as quickly as possible. Email and SMS marketing in Australia is not only impacted by the Australian Spam Act 2003, but also the Privacy Act 1988 (as amended by the Privacy Amendment (Enhancing Privacy Protection) Act ...
A design-centric approach to application development (that’s web applications and mobile applications – is there any other sort these days??) differs from customer-centric or technology-centric approaches which have been more common of recent years. A design-centric approach focuses primarily on ensuring that the user experience is perfect – or perhaps more accurately “nearly perfect”. There ...
As the creator of a broadly used email and SMS marketing solution (eNudge) for the Australia marketplace, I thought that over the years I would see a general improvement in the way email marketing campaigns were constructed and delivered. I’m sad to say that on the whole, nothing much has changed. eNudge provides a myriad ...
All of you who attended the Melbourne Business Network event yesterday morning with me, and heard James Tuckerman speak about “5 disruptive trends and tactics that will reinvent how business is done in 2016”, will undoubtedly have been considering how you can implement gamification. Gamification is “the application of game-design elements and game principles in ...
Two months on, I’m very happy to keep wearing my smart watch – a Samsung Gear which connects to my Samsung 5 smart phone – albeit quite chunky on my skinny wrist, and taking up another power point for charging approximately every 3 days. It’s also important to appreciate that you need to have your ...
The use of Google shopping is becoming more popular in Australia. The norm used to be that you would use the main Google search box, or more recently just type your search terms into the address bar and press enter, to find and compare products. Using this method, the search results is usually a list ...
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